When it comes right down to it Product Awareness is the Holy Grail for the Product Line Specialist.
Every PLM has to struggle with data. The where's, how many and who's are everywhere but in todays world we have too much data but not enough information. Without specific tools that are designed to address the issues the PLM resorts to the old tried and true methods that he has always used, namely his spreadsheets, his customers spreadsheets, his buddy's spreadsheets and uh yes the guy that came before him spreadsheets.
The problem is not lack of data so much as it is a lack of information. While public databases have been around for a while they are cumbersome, finicky and poorly understood. In fact, they may be unusable. In the case of the FCC data – it has been around a long time but knowing how to use it was not straight forward. Now it is. SDL NV takes care of all of the details and the PLM can just download, import, filter, symbolize and export the data to pipe delimited, CSV or KML. Separate files can be created for different products, frequency bands, bounding boxes and colors and icons.
What was awkward, slow, tedious and complicated is now available at the end of your finger tips.